Super Bowl XLVII was an American football game between the American Football Conference (AFC) champion Baltimore Ravens and the National Football Conference (NFC) champion San Francisco 49ers to decide the National Football League (NFL) champion for the 2012 season. The Ravens defeated the 49ers by the score of 34–31, handing the 49ers their first Super Bowl loss in their franchise history. The game was played on Sunday, February 3, 2013, at the Mercedes-Benz Superdome in New Orleans, Louisiana. This was the tenth Super Bowl to be played in New Orleans, equaling Miami's record of ten in an individual city. This was the first Super Bowl to be held in New Orleans since Super Bowl XXXVI and it was the first to be played there since Hurricane Katrina struck the city in 2005.
For the first time in Super Bowl history, the game featured two brothers coaching against each other — Jim and John Harbaugh, head coaches of the San Francisco 49ers and Baltimore Ravens, respectively — earning it the nickname Har-bowl. Jim's son and John's nephew, Jay Harbaugh, was also on the Ravens' coaching staff. Super Bowl XLVII was the first to feature two teams that had undefeated records in previous Super Bowl games (Baltimore, 1–0; San Francisco, 5–0). The 49ers, who posted a regular-season record of 11–4–1, entered the game seeking their sixth Super Bowl win in team history (and first since Super Bowl XXIX at the end of the 1994 season), which would have tied the Pittsburgh Steelers for the most by a franchise. The Ravens, who posted a 10–6 regular-season record, made their second Super Bowl appearance in franchise history, having previously won Super Bowl XXXV. Linebacker Ray Lewis, the Most Valuable Player (MVP) from that game, as well as the last remaining member of the inaugural Ravens roster from 1996, also played in this game, his and 49ers wide receiver Randy Moss' last before both retired from professional football.
Baltimore dominated the first half of the game, aided by quarterback Joe Flacco's three touchdown passes that gave the Ravens a 21–3 lead before their lead was cut to 21–6 just before halftime; the Ravens immediately resumed scoring after Jacoby Jones returned the second half kickoff a record 108 yards, increasing their lead to 28–6. However, a partial power outage in the Superdome following the return suspended play for 34 minutes (earning the game the added nickname of the Blackout Bowl). After play resumed, San Francisco began to rally, scoring 17 unanswered third-quarter points to cut the Ravens' lead to 28–23. With the Ravens leading late in the game, 34–29, the 49ers drove down to the Baltimore 7-yard line just before the two-minute warning but turned the ball over on downs.
The Ravens then took an intentional safety in the waning moments of the game to preserve the victory. Flacco, who completed 22 of 33 passes for 287 yards and three touchdowns, became the fourth consecutive quarterback to be named Super Bowl MVP, after Drew Brees at Super Bowl XLIV, Aaron Rodgers at Super Bowl XLV, and Eli Manning at Super Bowl XLVI.
CBS broadcast the game in the United States, and charged an average of $4 million for a 30-second commercial during the game, the highest rate for any Super Bowl. According to Nielsen, Super Bowl XLVII was viewed by an estimated average of 108.69 million people in the United States, with a record 164.1 million tuning into at least six minutes of the game. Beyoncé performed in the Super Bowl XLVII halftime show, which featured a reunion with fellow Destiny's Child alumni Kelly Rowland and Michelle Williams.
Game summary[]
| Team | Conference | 1st Quarter | 2nd Quarter | 3rd Quarter | 4th Quarter | Total |
|---|---|---|---|---|---|---|
| Baltimore Ravens | AFC | 7 | 14 | 7 | 6 | 34 |
| San Francisco 49ers | NFC | 3 | 3 | 17 | 8 | 31 |
Starting lineups[]
| Baltimore Ravens | Position | San Francisco 49ers | |
|---|---|---|---|
| Offense | |||
| Torrey Smith | wide receiver | Michael Crabtree | |
| Bryant McKinnie | left tackle | Joe Staley | |
| Kelechi Osemele | left guard | Mike Iupati | |
| Matt Birk | center | Jonathan Goodwin | |
| Marshal Yanda | right guard | Alex Boone | |
| Michael Oher | right tackle | Anthony Davis | |
| Anquan Boldin | wide receiver | tight end | Vernon Davis |
| Jacoby Jones | wide receiver | Randy Moss | |
| Joe Flacco | quarterback | Colin Kaepernick | |
| Vonta Leach | full back | tight end | Delanie Walker |
| Ray Rice | running back | Frank Gore | |
| Defense | |||
| Arthur Jones | defensive end | Ray McDonald | |
| Ma'ake Kemoeatu | nose tackle | Isaac Sopoaga | |
| Haloti Ngata | defensive tackle | Justin Smith | |
| Courtney Upshaw | left outside linebacker | Ahmad Brooks | |
| Dannell Ellerbe | inside linebacker | NaVorro Bowman | |
| Ray Lewis | inside linebacker | Patrick Willis | |
| Terrell Suggs | right outside linebacker | Aldon Smith | |
| Corey Graham | left cornerback | Carlos Rogers | |
| Cary Williams | right cornerback | Tarell Brown | |
| Ed Reed | free safety | Dashon Goldson | |
| Bernard Pollard | strong safety | Donte Whitner | |
Entertainment[]
Pre-game[]
| Artist | Song(s) |
|---|---|
| Southern University "Human Jukebox" | Pre-game performance |
| Alicia Keys John Maucere (American Sign Language interpretation) |
"The Star-Spangled Banner" |
| Jennifer Hudson Sandy Hook Elementary School Choir |
"America the Beautiful" |
| Larry Allen Cris Carter Curley Culp Warren Sapp Bill Parcells Jonathan Ogden Dave Robinson |
Coin toss ceremony participants |
Halftime[]
- Headliner: Beyoncé
- Special guests: Destiny's Child (Kelly Rowland and Michelle Williams)
- Director: Hamish Hamilton
- Producer: Ricky Kirshner
- Sponsor: Pepsi
Set list[]
| Artist | Song(s) |
|---|---|
| Beyoncé | "Run the World (Girls)" (intro; contains Vince Lombardi "Excellence" speech voiceover) "Love on Top" "Crazy In Love" "End of Time" "Baby Boy" |
| Destiny's Child | "Bootylicious" "Independent Women Part I" "Single Ladies (Put a Ring on It)" |
| Beyoncé | "Halo" |
Broadcasting[]
United States[]
| Network | Play-by-play announcer | Color commentator(s) | Sideline reporter(s) |
|---|---|---|---|
| CBS | Jim Nantz | Phil Simms | Steve Tasker, Solomon Wilcots, and Tracy Wolfson |
| CBS (SAP) | Armando Quintero | Benny Ricardo | |
| Dial Global | Kevin Harlan | Boomer Esiason | James Lofton and Mark Malone |
Other programming[]
| Programming type | Program |
|---|---|
| Lead-out program | Elementary |
| Counterprogramming | Puppy Bowl IX (Animal Planet) |
Commercials[]
| Product type | Advertiser/product |
|---|---|
| Alcohol | Anheuser-Busch |
| Beer | Beck's Sapphire |
| Beverage mix | MiO |
| Car | Audi |
| Dodge Ram | |
| Ford Motor Company | |
| Kia Motors | |
| Mercedes-Benz | |
| Clothing | Gildan |
| Consumer goods | Procter & Gamble |
| Electronics | Blackberry |
| Samsung | |
| Film | Fast and Furious 6 |
| Iron Man 3 | |
| The Lone Ranger | |
| Oz the Great and Powerful | |
| Star Trek Into Darkness | |
| World War Z | |
| Food | Doritos |
| Kraft Foods | |
| Wonderful Pistachios | |
| Male grooming products | Axe |
| Restaurant | Subway |
| Taco Bell | |
| Shoes | Skechers |
| Soft drink | Coca-Cola |
| Store | Best Buy |
| Website | GoDaddy |
International[]
| Country | Network |
|---|---|
| Asia | Fox Sports |
| Australia | Network Ten, One, ESPN |
| Austria | Puls 4 |
| Brazil | TV Esporte Interativo, ESPN |
| Canada | CTV, TSN.ca, RDS, TSN Radio |
| China | Shanghai Media Group |
| Czech Republic | Sport 1 |
| Denmark | TV3+ |
| Finland | Nelonen Pro 1, Nelonen Pro 2 |
| France | W9, beIN Sports |
| Germany | ESPN America, Sat.1, Sport1 |
| Hungary | Sport 1 |
| India | Star Sports, ESPN |
| Ireland | BBC Two, Sky Sports |
| Israel | Sport 5 |
| Italy | Sportitalia 2 |
| Japan | NHK BS1, Nittele G+ |
| Mexico | Azteca 7, Canal 5, ESPN |
| Norway | Viasat 4, Viasat Sport |
| Philippines | Solar Sports |
| Poland | Polsat Sport, ESPN America |
| Portugal | Sport TV |
| Romania | Sport 1 |
| Russia | NTV Plus |
| South Africa | ESPN America |
| Sweden | TV10 |
| United Kingdom | BBC Two, Sky Sports, BBC Radio 5 Live Sports Extra |